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GRANDMA'S - Nourished with Love

Project

Campaign Ideation, Strategy, Execution for increase in sales

Challenge

Being a product under the FMCG category, the selling point had to be made clear to attain more consumers and maintain the existing ones.

Results

A new campaign with new brand ambassador was introduced. The brand had a clear and huge sales hike and recognition among the category. Brand position took to a whole new level.

Deliverables

Ideation, Strategy, Marketing Plan, Designs, Advertisements