GRANDMA'S - Nourished with Love
Campaign Ideation, Strategy, Execution for increase in sales
Being a product under the FMCG category, the selling point had to be made clear to attain more consumers and maintain the existing ones.
A new campaign with new brand ambassador was introduced. The brand had a clear and huge sales hike and recognition among the category. Brand position took to a whole new level.
Ideation, Strategy, Marketing Plan, Designs, Advertisements