NIRAPARA - The Incredible Recipes
Bringing Nirapara to the top of the list among FMCG
Nirapara is positioned in a category with many strong competitors like Eastern, Kitchen Treasures, Double Horse, Grandma’s, Saras, Melam to mention a few. We did a campaign with Mohanlal as the brand ambassador which brought home huge popularity and sales hike for the brand.
New products with different variants were introduced. No other brands have these many variants for a single product.
Marketing Ideas, Package Designs, Collaterals, Advertisements